SEO is also known as search engine optimization. This is the operation of optimizing your website to get unpaid, or organic, traffic from search engine results page (Google).

In layman's term, SEO is the process of making specific changes to your business's website through aesthetic design and optimized content; making your site compatible with google’s algorithm. This is done to put your business on the first page and in front of more potential clients when they search for your services or products online.

For this to be done search engines will crawl or scan various websites in order to better understand what the site is about. Search engines will scan the site to understand and evaluate how easy it is to read and navigate, user-friendly sites will be rewarded with higher rankings on the search engine results page. For those searching for specific keywords or topics, this will help them receive more relevant results

If you are looking for Gettysburg SEO then you are already on the right track to gaining more potential customers and getting your marketing down in Pennsylvania.

SEO can help your business expand its visibility on search engines. This in turn will help you engage and reach more potential customers. Another aspect of SEO is that it will help in creating the most engaging and effective SEO-focused content. This will include plenty of research, tools and software but will be worth it helping you get on the search engines ‘good side’ by staying relevant and having necessary keywords. 

By having this your business is sure to increase in traffic and revenue.

Off-page factors will be sure to include social media attention, links from other websites and other marketing activities outside your business’s own website. If you are aiming to get more links to your site your focus will mostly likely be on off-page SEO. With off-page SEO the more relevant links you can obtain, the higher your ranking will be on.

Although this work is all possible, it will take extensive knowledge and time. According to Ahrefs almost 95% of new pages that are published will not get within the top 10 during its first year. However there are a few that can manage to get there in 2-6 months. These few that make it there in that amount of time are only there due to top of line SEO and hard work. 

SEO magic takes time and so does a first place ranking on google. The benefits of SEO may take months to enjoy the results of all the hard work but it is always worth it.